This course showcases the role that effective advocacy and campaigns can play in influencing change. It will take you through the process of developing an advocacy strategy and how to make choices about the appropriate approach and tactics for your issue and organisation.
A mix of examples, group based discussion and practical activities will help you to develop new skills and techniques that will make your advocacy and campaigning effective.
This course will be delivered entirely online, through facilitated live sessions (using Zoom) as well as individual and group activities on the Bond learning platform. We work hard to make sure you get the same level of interaction and facilitator support as you would in our training room. You’ll work in breakout rooms, use case studies and co-create documents – all online.
- What is advocacy? What is campaigning?
- Advocacy strategy development process – the advocacy cycle
- Analysis for advocacy – stakeholder analysis and mapping
- Developing advocacy messages
- Advocacy approaches and tactics
- Planning, monitoring and evaluation for advocacy
- Learn from other campaigns about effective advocacy
Schedule
All live session times refer to British Summer Time (BST)
Live Session 1: Advocacy: The basics 29th June at 11.00 - 12.30 BST
60 - 90 mins individual/group work before the next live session
Live Session 2: Advocacy: Analysis for Strategy 1st July at 9.30 - 11.00 BST
60 - 90 mins individual/group work before the afternoon session
Live Session 3: Advocacy: Planning, Monitoring and Evaluation 1st July at 14.00 - 15.30 BST
How to register:
To register, go to the course page and complete the online booking form: www.bond.org.uk/events/developing-an-advocacy-strategy