This interactive online course supports experienced campaigns and advocacy specialists to improve the strategic clarity and effectiveness of their work.
It provides an opportunity to learn new approaches, share experience and reflect on the role campaigns and advocacy play in how change happens. You will learn how to develop a theory of change and how to integrate effective monitoring and evaluation as part of strategy development and planning.
This course will be delivered entirely online, through facilitated live sessions (using Zoom) as well as individual and group activities on the Bond learning platform. We work hard to make sure you get the same level of interaction and facilitator support as you would in our training room. You’ll work in breakout rooms, use case studies and co-create documents – all online.
Course contents
- Campaign effectiveness – challenges and key learning from campaigns
- How change happens – uncovering assumptions in campaign strategies
- Theory of change approach and advocacy and campaigns
- Improving advocacy strategy design – campaign pre-mortem approach
- Developing an M&E approach for advocacy
- Monitoring tools for advocacy
- Using monitoring information and feedback to adapt your strategy
- Using M&E to demonstrate progress and results
- How to commission an evaluation and conduct an internal learning review
- Applying campaigns effectiveness approaches – individual action plans and troubleshooting
Schedule
1 hour's online activities prior to the first live session
Monday 14 September: live online session (time TBC)
1.5 hour's online activities between live sessions
Tuesday 15 September: live online sessions (time TBC)
1 hour's online activities between live sessions
Thursday 17 September: live online sessions (time TBC)
How to register:
To register, go to the course page and complete the online form: www.bond.org.uk/events/how-change-happens-demonstrating-the-impact-of-your-advocacy